Positioning That Sticks
The exact positioning process we run with clients, broken into steps you can do with your own team this month. Includes worksheets, examples, and a message-testing script.
What's covered
- Finding the real competitive alternative
- Turning features into differentiated value
- Writing a messaging hierarchy that sales will use
- Testing language with customers before you ship it
Best for: Founders, first PMMs, and marketing leads at growth-stage SaaS companies
$390 (placeholder)
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